What the Hell, Sure
After all, I've made it this far.
Bear with me here!
I’m still trying to figure out how to navigate Substack, let alone work with it to the fullest possible functionality. If you see a few things that don’t make sense and buttons are either out of place or don’t lead to the right place, just know I’m a moron, and it’ll be fixed soon.
1. Why now?
Listen, I’ve been doing this for a long time. This is what I went to school for. This is why I kept coming back after Twitter suspended my myriad of accounts (some of you may remember my ex-convict days where I’d appear out of the blue and ask everyone to share my account so followers can find me again). This is why I stuck around through everything despite repeatedly falling flat on my face. To write about and cover from all angles a football team that I love dearly, for people whom I owe my deepest gratitude to. There’s no one on the planet like Packer fans—you all deserve the best. Much more than what I’m going to be able to give you, to be completely transparent, but that isn’t going to stop me from doing everything I can to deliver the best possible coverage.
In the spirit of transparency—as I said, I’ve been doing this for a while. I started with the NFC North Barroom in 2015, spent 2016-2019 with Cheesehead TV, and landed with Ross Uglem and Packer Report (247Sports) in the summer of 2019. I’m now the Editor-in-Chief; next month will be seven years since I joined the publication, and I’m not going anywhere. I intend to stick around for 2026, but beyond that, as Aaron Rodgers would say, the future is a beautiful mystery. I’ve also been an NFL staff writer for Pro Football Network since last October, and that won’t be changing, either. I’ve had the privilege of covering games in person, interviewing legends such as Tramon Williams, LeRoy Butler, Randall Cobb, and Dominique Dafney (you wouldn’t get it … or maybe you would), and even being accepted into the Pro Football Writers of America. It isn’t all sunshine in this business, though.
This industry is a cruel mistress. You all see it firsthand. Every few months, some renowned, talented writer is losing their job amid mass layoffs. It’s not easy out here by any stretch of the imagination. Everything can change overnight or with a snap of someone’s fingers. I’ve learned that I can’t stand on the front porch waiting for the door to open—I have to kick it down. That’s why I’m here. If it fails, which isn’t out of the realm of possibility, I can make peace with that and find solace in the fact that I tried. But I’m not going to allow that to happen.
2. Community
You guys are the reason I’m doing this. My readers, my followers—I never thought it’d be feasible to come even remotely close to 20,000 people reading what I have to say on a stupid website. Especially not after I lost my original account in 2019 and had to rebuild from scratch, and yet, here we are. All of us. I’m not going to get all mushy here, because you all already know how much I adore you and the team we share a rooting interest in. Without you, I wouldn’t be here, and that’s not an exaggeration. I can only express gratitude to you all so many times before words begin to ring a little dull, so that’s why I’m going to show it to you in the work that I do. All of the admiration, all of the love, all of the appreciation—every single word that I type will be laced with it.
And who knows! Maybe this whole endeavor goes well. I might even add to the writing team to give you all a little more diverse array of voices to choose from. For now, you’re stuck with me. Sorry.
3. Specifications
I’ll cut to the chase, because I’ve rambled enough. My free subscribers will receive up-to-the-second updates throughout training camp, preseason, and the regular season. Whether it’s news, injury developments, or a roster transaction—it’ll be at your fingertips. Tons of sites do that, though, so what else?
Paid subscribers gain analysis on a deeper level—the ‘why’ behind the scenes. The subscription will also come equipped with roster analysis, press conference features, All-22 breakdowns, weekly mailbags where I answer any and all questions my readers have, and draft evaluations once that time of year rolls around.
I’m here for you guys. If there’s anything else—anything at all—that you want to see with your subscription, whether free or paid, give me a shout. Just no feet pics.
4. Subscribe!
Or don’t! You have free will to do as you please. I’m signing off from this post with a picture of my all-time favorite Green Bay Packer. I look forward to seeing you around.
